2022 - Readers Choice Award
Voted Runner-Up Best Real Estate Team and Runner-Up Best Real Estate Brokerage in Santa Cruz County in the Good Times
2022 - Best Real Estate Agency
Voted Best Real Estate Brokerage in Scotts Valley by the Press Banner readers
2022 - Panelist
2/23 - Liz Kroft was a panelist on “Navigating a Multi Offer Market...Still”
A panel of top listing agents sharing insights into various methods, unique perspectives, and review best practices at managing a multiple offer situation for their sellers.
2021 - News Features
2021 - Readers Choice Award
Forbes Interview - “Surprising Effects Of The Wildfires In California’s Real Estate Industry”
2020 - Lance Hulsey was interviewed by Forbes about the “Surprising Effects Of The Wildfires In California’s Real Estate Industry”
2020 - Featured Article
2020 - Interview
9/15 - ‘I Feel Very Vulnerable’: Dual Crises in California
Real estate pros on the West Coast grapple with unprecedented fires on top of the COVID-19 pandemic.
2018 - 2020 - Interviews
2/13/20 - Real Estate Event Informs Agents On Local Changes, Regulations
Write up in the Santa Cruz Sentinel about Liz Kroft’s involvement with the Women’s Council of Realtors updating the industry on housing developments and regulations throughout the county.
2/21/18 - Santa Cruz County Real Estate Professional Event Highlights Industry Changes
Liz Kroft was quoted in the Santa Cruz Sentinel article Santa Cruz County Real Estate Professional Event Highlights Industry Changes
7/29/16 - $809,000 Median Home Price New Santa Cruz County Record
The Santa Cruz Sentinel quoted one of our monthly blog posts that analyzes local housing market trends.
2017 - TV Interview
12/2017 - Liz Kroft was interviewed at a home in Prospect Heights about the current housing market.
07/2017 - Lance Hulsey & Liz Kroft were interviewed in their office by Bay Area TV station, KION, on the local housing market.
2020 - Podcast Interview On The Current Housing Market In Santa Cruz
2020 - Liz Kroft was invited to discuss the Santa Cruz County housing market on Jamie Jansen’s podcast featuring local business owners.
Listen: https://www.buzzsprout.com/1038283/6758899-episode-24-jaimi-interviews-liz-kroft-sol-property-advisors
2018 - Guest Authors
2018 - Lance Hulsey and Liz Kroft were guest authors, providing their real estate market analysis and insight to the readers of Santa Cruz Life for six consecutive months.
2018 & 2017 - Presentation
2018 - Liz Kroft presented to Santa Cruz’s Modern Real Estate Professionals Group on community engagement & volunteering.
2017 - Liz Kroft presented to Santa Cruz’s Modern Real Estate Professionals Group on social media & online marketing
2016 - TV Interview
2016 - As a local resident Liz Kroft was invited by the Coastal Commission to participate in an interview about the Pleasure Point neighborhood.
This video is part of KCET and Link TV's “Summer of the Environment,” which offers a robust library of content on multiple platforms from June-August intended to ignite compassion and action for helping to save and heal our planet.
Watch Segment: https://www.kcet.org/shows/california-coastal-trail/pleasure-point-connecting-santa-cruz-to-surf-breaks
2015 - Presentation
2015 - Liz Kroft was invited to present to the annual Leadership Santa Cruz County class on local housing and economic issues.
2015 - Featured In Article
2015 - In an annual review, real estate software giant Placester gave kudos to agents around the country who have the most innovative marketing around.
Liz Kroft received recognition for the beautiful infographics she designs each month to educate readers on what is happening in the Santa Cruz County real estate market.
Read Article: https://placester.com/real-estate-marketing-academy/107-real-estate-marketing-ideas-agents
2014 - TV Segment
2014 - Lance Hulsey was selected to be one of four Realtors featured in the pilot episode of a lifestyle tv series on Coastal Homes.